The year is quickly heading towards its end. The few last pages on your thinning calendar remind you of the sad truth: Time is money, and you have not much time and not much money left.
As a pharma marketing director or key account manager, you race to find some quick and brilliant ideas to use the staying sum of your yearly promotional budget. Often, funds that remain untouched in November get wasted. Usually, Q4 means the funds left for product promotion are pretty low, but companies that have come across rule 78 know each dollar spent on marketing at the end of one year means 78 dollars of sales during the year to come.
So, you need a quick, great promotion, but have no money for big advertisements like TV or billboard campaign. On the other hand, cheaper options, like mailing or flyer printing just doesn’t convince you, they may not bring any effects at all. What should you do?
In this situation, you can create and quickly send a fruitful campaign with Highp video messaging tool. Create your video campaign and send it to your customers via SMS or email as a creative way of telling your customers ‘, Hello, you are important to us. Please have our product in mind when preparing your next year's budget!’ All you need is a mobile device. Here are four simple steps to do it:
There, your Q4 sales budget is spent fruitfully. Highp pricing policy is company-friendly, as you pay for opened messages only. Costs start with a 2.5 euro per viewed message. Now you can close your yearly budget with the certitude this money has been spent in the best of possible ways… Enjoy!
To launch your campaign today, please contact: mailto:email@example.com
There are many challenges in the pharma industry these days. Digital relationship marketing addresses a few of them.