An innovative global biopharmaceutical enterprise, present on more than 175 markets, with more than 29 000 employees. Its main activities focus on areas with high demand for particular medical products, including neurology, immunology, oncology, women’s diseases, chronic renal failure or viral hepatitis.
Our Client has difficulties in finding effective L&D solutions, that will answer both employees’ and employers’ needs and be cost-efficient at the same time. The amount of information that needs to be processed and put through very often outgrow companies’ capabilities. Cost and time restriction were critical factors against regular onsite training.
We developed a series of micro-learning audio podcasts delivered via Highp messages to representatives. Short interactive educational message employees’ productivity, as well as cut costs, decrease the amount of average time an employee spends on self-development and it will be a valuable asset in the employer branding process. Already, more than 270 representatives are in continuous micro-learning process.
„We want to implement a new idea of training in the digital age. We believe that the best tool to do that are Highp video messages, which can be delivered at any time and place, only on condition that the recipients use smartphones on daily basis. This gives a wide range of opportunities in conducting training –the content can be adjusted to Client’s current needs and Sales Representatives can be up-to-date with all the necessary information almost immediately.” – says Client.